Finance
Investing Basics: What You Should Know
Once you have earned money, there are four main things that you can do with it:
1) Spend it
2) Save it
3) Invest it
4) Give it away.
You probably don’t need a tutorial on how to spend money. Of course, most people make both wise and unwise spending decisions throughout their lives, but spending decisions tend to be very personal. The same goes with saving and giving—most people feel differently about how much of their money they believe they should save and give away.
Of the four things that can be done with money, investing might be the least understood. Unfortunately, there aren’t many classes in high school or even college where the basics of investing are taught, so it’s up to you to learn more about investing for yourself to help improve your personal financial management.
Difference Between Saving and Investing
For starters, it’s important to understand that saving and investing are not the same thing. Saving is putting money aside in a risk-free instrument so that it will be there for you at some time in the future. This could involve literally stuffing cash in a mattress, or more likely today, putting it in an FDIC-insured bank savings or money-market account, which may pay a very small amount of interest.
Investing, on the other hand, involves putting money in a financial instrument that entails some degree of risk in order to hopefully earn a return. In general, the higher degree of risk an individual is willing to assume, the higher the potential return he or she might earn.
There are many different types of investment vehicles available to investors today. These range from low-risk, low-return instruments that offer a relative high degree of safety and a low degree of volatility, to instruments that offer a high potential return in exchange for a relatively high risk that the principal (or amount invested) could be lost.
In constructing an investment portfolio, individuals should gauge their level of risk tolerance—or how much they are willing to risk losing some or all of their money—with their return objectives and their investment timeframe—or how long until they will need to access the money they have invested.
The Sensible Middle Ground
At David Lerner Associates, we believe that somewhere between the extremes of investments with very low levels of volatility and risk and investments with high degrees of volatility and risk, there lies a sensible middle ground. We call this “the sensible middle ground of investing.” Think of it as a paradigm with three levels that encompasses the following asset allocation model:
1. The largest portion of the portfolio should be made up of investments that are income or yield driven and typically the call value and/or face amount is paid at the call date, maturity or final pay down. We would include in this category taxable and tax-free municipal bonds, CMOs, treasuries and other zero coupon bonds.
2. The next portion of the portfolio consists of investments that often offer higher income and have the potential for capital appreciation, but do not have the underlying safety of government guaranteed securities. We would include in this category non-publically traded REITs and income-based mutual funds.
3. The final portion of the portfolio includes market driven securities. While upside potential may be greater, the investor faces increasing uncertainty. We would include growth mutual funds in this category.
Of course, every individual’s investment goals and objectives will be different, so this investment philosophy isn’t “one size fits all.” We take into consideration the individual’s entire financial picture, including how assets outside of the firm are placed, when figuring asset allocations. Adjustments are also made in consideration of each individual’s age and income needs.
There are risks inherent in investing.
Certain investments are offered by prospectus. Investors should read the prospectuses carefully and consider the investment objectives, risks, charges, expenses and other information before investing. The prospectuses may be obtained from David Lerner Associates, Inc. by calling 1-800-367-3000. Member FINRA & SIPC.
By Martin Walcoe, SVP, David Lerner Associates
Material is provided for information purposes only and is not intended to be used in connection with the evaluation of any investments offered by David Lerner Associates, Inc. (DLA). This material does not constitute an offer or recommendation to buy or sell securities and should not be considered in connection with the purchase or sale of securities.
Finance
Navigating the Digital Crypto Currency Landscape

The world of cryptocurrency is experiencing a notable resurgence. Bitcoin has surpassed the $104,000 mark, and Ethereum has seen a 40% increase over the past week. These developments are fueled by optimism surrounding potential U.S. interest rate cuts and a surge in institutional investments.
Bridging Traditional Finance and Digital Assets
The integration of cryptocurrency into mainstream finance is becoming more apparent. Galaxy Digital’s debut on the Nasdaq and eToro’s public listing signify a growing acceptance of digital assets in traditional financial markets. Additionally, Coinbase’s inclusion in the S&P 500 index underscores this trend.
Regulatory Developments on the Horizon
Regulatory clarity is essential for the continued growth of the crypto market. The U.S. Securities and Exchange Commission (SEC) has announced plans to establish new rules for crypto tokens, aiming to provide a clear framework for issuance, custody, and trading. This move is expected to foster innovation while safeguarding investors.
Innovations Making Crypto More Accessible
Emerging cryptocurrencies are introducing features designed to enhance user experience. JetBolt (JBOLT), for instance, offers zero-gas technology on the Skale blockchain and has already sold over 353 million tokens during its ongoing presale. Cardano’s integration with Brave Wallet and Tron’s surpassing of Ethereum in stablecoin supply highlight the evolving landscape of digital currencies.
What This Means for Everyday Investors
For those new to cryptocurrency, the current environment presents both opportunities and considerations. The increased involvement of established financial institutions and the development of user-friendly platforms make entering the crypto market more approachable. However, it’s essential to do your homework and understand your financial goals and risk tolerance before investing.
Staying Informed and Secure
As with any investment, staying informed is crucial. Recent events, such as Coinbase’s reported cyberattack, underscore the importance of security in the digital asset space. Prospective investors should prioritize platforms with strong security practices and remain cautious of scams or hype-driven trends.
As always, before making any financial decisions or investing in cryptocurrency, consult a licensed financial advisor to ensure it aligns with your personal financial strategy.
Finance
Why Financial Planning Isn’t Just for the Wealthy

When most people hear the term “wealth management,” they assume it’s only for millionaires with investment portfolios and private banking relationships. But here’s the truth: financial planning is for everyone—especially those who don’t yet consider themselves wealthy.
The past few years have shown us how quickly financial stability can be disrupted. Whether it’s a job loss, an unexpected emergency, or a global crisis, having a financial plan in place can make a huge difference in how you weather the storm.
The Misconception of “Wealth Management”
There’s a popular myth that only the rich need to manage their money. But that idea misses a crucial point—wealth doesn’t come first. Planning does. You build wealth by managing what you have, even if it’s not much right now.
According to a Global Wealth Report by Credit Suisse, only about 6 percent of Americans are considered “wealthy,” with a net worth of $1 million or more. That leaves the vast majority—94 percent of us—outside of that elite bracket. But that doesn’t mean financial literacy and planning aren’t for us. In fact, it’s quite the opposite.
Why Financial Literacy Matters
More than half of Americans don’t use a budget, and many don’t know how much they spent in the past month. Shockingly, almost half of American households had no savings in retirement accounts and average hundreds of dollars a year in avoidable fees like overdrafts and late payments.
These stats reflect a broader issue: a lack of confidence and understanding when it comes to money. Building financial literacy means learning how to:
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Create a budget that reflects your lifestyle and goals
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Save consistently, even in small amounts
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Avoid unnecessary debt
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Plan for short- and long-term financial goals
You don’t need to become a financial expert—you just need to start with the basics.
Start Financial Planning Where You Are
Whether you’re living paycheck to paycheck or enjoying a stable income, there’s never a bad time to take control of your finances. Start small: track your spending for a month, build a basic budget, or open a savings account just for emergencies.
If you’re not sure where to begin, consider working with a financial professional. They can help you set goals, make smart choices, and create a roadmap for your future.
It’s not about how much you make—it’s about how well you manage what you have.
Financial planning is not reserved for the ultra-wealthy. It’s a vital step toward a more secure and empowered life. The earlier you start, the more options you’ll have later.
Finance
The Financial Literacy Gap Facing Today’s Youth

It wasn’t long ago that Boomers and Gen Xers were lamenting the rise of Millennials. But the generational spotlight has shifted. Now, it’s Gen Z and the up-and-coming Generation Alpha who are stepping into the world—and bringing with them a new set of financial challenges.
Who Are Gen Z and Gen Alpha?
It wasn’t long ago that Boomers and Gen Xers were lamenting the rise of Millennials. But the generational spotlight has shifted. Now, it’s Gen Z and the up-and-coming Generation Alpha who are stepping into the world—and bringing with them a new set of financial challenges.
Who Are Gen Z and Gen Alpha?
Gen Z, also called “Zoomers,” includes those born between 1997 and 2012. They’re currently between 9 and 24 years old, making up nearly 68 million people in the U.S. Generation Alpha follows, with children born starting in 2012 and expected to continue through at least 2025. This youngest generation is already more than 48 million strong in the U.S. alone.
Here’s a quick generational breakdown in terms of current U.S. population:
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Baby Boomers (Ages 57–75): ~71.6 million
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Gen X (Ages 41–56): ~65.2 million
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Millennials (Ages 25–40): ~72.1 million
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Gen Z (Ages 9–24): ~68 million
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Gen Alpha (Born 2012 onward): ~48 million
Influence Is Everything
Millennials—many of whom are now parents—once led the charge in digital culture. But their kids are the ones shaping the future of consumer behavior. A recent survey shows that 37% of parents say their children ask for toys or gadgets because their friends have them. Another 22% say online influencers play a major role in what their kids want.
This early exposure to digital marketing and peer influence only underscores the importance of equipping kids with solid financial knowledge from an early age.
Financial Stress Starts Young
Financial anxiety isn’t waiting until adulthood to take hold. A study by Junior Achievement USA and Citizens Bank found that 54% of teens worry about how they’ll finance their future. Rising tuition costs are a major concern—almost 70% said those expenses have changed their post-high school plans.
One possible reason? A lack of financial education. More than 40% of teens say they haven’t taken a financial literacy class in school. Nearly as many believe that simply understanding how student loans work would help ease their concerns.
As David Beckerman of David Lerner Associates puts it, “Gaining a better understanding of financial basics and developing good fiscal habits are the best way to stay in control of your money and financial future.”
Tools to Build Financial Confidence
The good news is there are more resources than ever to help parents, teachers, and teens improve financial literacy. Here are a few accessible platforms and tools:
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NerdWallet: Offers easy-to-understand guides, calculators, and articles covering everything from budgeting and student loans to investing and credit cards.
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Greenlight: A debit card and app for kids that lets parents manage spending, set savings goals, and even automate allowances. It’s a hands-on way to teach money management.
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Cash App: While primarily used for peer-to-peer payments, Cash App also includes features like a debit card, savings options, and even investment tools that can introduce older teens to basic banking and finance.
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Khan Academy: Provides free courses and videos on personal finance, economics, and money basics—great for students and educators alike.
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Junior Achievement: Offers in-school programs and digital content designed to teach financial literacy, entrepreneurship, and career readiness.
The Bottom Line
Financial literacy isn’t just about knowing how to balance a checkbook—it’s about building a mindset that helps young people feel empowered to make smart, informed decisions. And while schools and institutions may lag behind, parents and mentors have the tools today to help bridge the gap.
Start early. Stay consistent. And don’t underestimate how powerful a little financial education can be in shaping a confident, capable next generation.
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