Finance

How to Close the Financial Literacy Gap

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financial literacy for womenAccording to several recent studies, there may be a significant “financial literacy gap” in the U.S. when it comes to how much men and women understand personal finances. One of these studies, for example, determined that there is now an average gender gap between men and women of 15 percent when it comes to financial literacy. This is up from 12 percent one year ago.

The study—which was conducted by Financial Finesse, a financial education company that conducts research on financial trends—asked survey respondents to answer a number of financial wellness questions in such categories as investing, money management, tax planning and insurance.

According to David Lerner Associates Senior Vice President Christina Nash, one of the most concerning findings of this study is a reversal in what was a positive trend with regard to women paying off credit card debt. Nash notes that between 2009 and 2011, women made steady progress in paying off credit card debt in full, “but this trend changed course earlier this year.”

To help close the financial literacy gender gap, Nash recommends that women focus on increasing their financial knowledge and understanding in the following four areas:

1. Budgeting — It all starts with creating a household budget that determines the total amount of monthly income and then subtracts total monthly expenses. Expenses can be broken into essentials (like mortgage or rent, utilities, transportation and groceries) and non-essentials (like eating out, going to concerts or movies, buying big-screen TVs and new computers, going on vacation, etc.). “If there’s any money left over after expenses are subtracted from income, this can be saved or invested,” says Nash.

2. Saving and investing — This is one of the areas of the Financial Finesse study where there was the greatest gender gap. Nash stresses that saving and investing aren’t the same thing: The former involves putting extra money away in a safe vehicle, like a bank savings or money market account or a money market mutual fund, while investing involves putting money into stocks, bonds and other vehicles that may earn a return, but also run the risk of loss of principal.

3. Life insurance — In the Financial Finesse study, a lower percentage of women than men said they carry enough life insurance to replace their income, pay for college expenses and create an emergency fund for their beneficiaries. There are two primary types of life insurance: term and whole life. With term, a woman buys a specific amount of insurance coverage for a specific period of time at a pre-determined price. With whole life, a portion of the premium paid goes into an investment account, while the remaining amount goes toward the insurance component.

4. Retirement planning — As defined contribution plans (like 401(k) plans) replace defined benefit plans (like pension plans) at many employers today, more women are responsible for saving for their own retirement. However, the government has made a number of tax-advantaged retirement savings tools available to help, including 401(k)s, traditional and Roth IRAs, Simplified Employee Pension Plans (SEPs), and 457 and 403(b) plans. Download the free Retirement Guide.

“But women must take the initiative to establish and fund these retirement plans themselves,” says Nash. The good news for women is that, according to the Financial Finesse study, women are just as likely as men to do so. Ninety-two percent of women in the study said that they participate in their company’s retirement plan, which is slightly higher than men (91 percent).

Material contained in this article is provided for information purposes only and is not intended to be used in connection with the evaluation of any investments offered by David Lerner Associates, Inc. This material does not constitute an offer or recommendation to buy or sell securities and should not be considered in connection with the purchase or sale of securities.
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Finance

Navigating the Digital Crypto Currency Landscape

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Crypto

The world of cryptocurrency is experiencing a notable resurgence. Bitcoin has surpassed the $104,000 mark, and Ethereum has seen a 40% increase over the past week. These developments are fueled by optimism surrounding potential U.S. interest rate cuts and a surge in institutional investments.

Bridging Traditional Finance and Digital Assets

The integration of cryptocurrency into mainstream finance is becoming more apparent. Galaxy Digital’s debut on the Nasdaq and eToro’s public listing signify a growing acceptance of digital assets in traditional financial markets. Additionally, Coinbase’s inclusion in the S&P 500 index underscores this trend.

Regulatory Developments on the Horizon

Regulatory clarity is essential for the continued growth of the crypto market. The U.S. Securities and Exchange Commission (SEC) has announced plans to establish new rules for crypto tokens, aiming to provide a clear framework for issuance, custody, and trading. This move is expected to foster innovation while safeguarding investors.

Innovations Making Crypto More Accessible

Emerging cryptocurrencies are introducing features designed to enhance user experience. JetBolt (JBOLT), for instance, offers zero-gas technology on the Skale blockchain and has already sold over 353 million tokens during its ongoing presale. Cardano’s integration with Brave Wallet and Tron’s surpassing of Ethereum in stablecoin supply highlight the evolving landscape of digital currencies.

What This Means for Everyday Investors

For those new to cryptocurrency, the current environment presents both opportunities and considerations. The increased involvement of established financial institutions and the development of user-friendly platforms make entering the crypto market more approachable. However, it’s essential to do your homework and understand your financial goals and risk tolerance before investing.

Staying Informed and Secure

As with any investment, staying informed is crucial. Recent events, such as Coinbase’s reported cyberattack, underscore the importance of security in the digital asset space. Prospective investors should prioritize platforms with strong security practices and remain cautious of scams or hype-driven trends.

As always, before making any financial decisions or investing in cryptocurrency, consult a licensed financial advisor to ensure it aligns with your personal financial strategy.

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Finance

Why Financial Planning Isn’t Just for the Wealthy

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When most people hear the term “wealth management,” they assume it’s only for millionaires with investment portfolios and private banking relationships. But here’s the truth: financial planning is for everyone—especially those who don’t yet consider themselves wealthy.

The past few years have shown us how quickly financial stability can be disrupted. Whether it’s a job loss, an unexpected emergency, or a global crisis, having a financial plan in place can make a huge difference in how you weather the storm.

The Misconception of “Wealth Management”

There’s a popular myth that only the rich need to manage their money. But that idea misses a crucial point—wealth doesn’t come first. Planning does. You build wealth by managing what you have, even if it’s not much right now.

According to a Global Wealth Report by Credit Suisse, only about 6 percent of Americans are considered “wealthy,” with a net worth of $1 million or more. That leaves the vast majority—94 percent of us—outside of that elite bracket. But that doesn’t mean financial literacy and planning aren’t for us. In fact, it’s quite the opposite.

Why Financial Literacy Matters

More than half of Americans don’t use a budget, and many don’t know how much they spent in the past month. Shockingly, almost half of American households had no savings in retirement accounts and average hundreds of dollars a year in avoidable fees like overdrafts and late payments.

These stats reflect a broader issue: a lack of confidence and understanding when it comes to money. Building financial literacy means learning how to:

  • Create a budget that reflects your lifestyle and goals

  • Save consistently, even in small amounts

  • Avoid unnecessary debt

  • Plan for short- and long-term financial goals

You don’t need to become a financial expert—you just need to start with the basics.

Start Financial Planning Where You Are

Whether you’re living paycheck to paycheck or enjoying a stable income, there’s never a bad time to take control of your finances. Start small: track your spending for a month, build a basic budget, or open a savings account just for emergencies.

If you’re not sure where to begin, consider working with a financial professional. They can help you set goals, make smart choices, and create a roadmap for your future.

It’s not about how much you make—it’s about how well you manage what you have.

Financial planning is not reserved for the ultra-wealthy. It’s a vital step toward a more secure and empowered life. The earlier you start, the more options you’ll have later.

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Finance

The Financial Literacy Gap Facing Today’s Youth

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It wasn’t long ago that Boomers and Gen Xers were lamenting the rise of Millennials. But the generational spotlight has shifted. Now, it’s Gen Z and the up-and-coming Generation Alpha who are stepping into the world—and bringing with them a new set of financial challenges.

Who Are Gen Z and Gen Alpha?

It wasn’t long ago that Boomers and Gen Xers were lamenting the rise of Millennials. But the generational spotlight has shifted. Now, it’s Gen Z and the up-and-coming Generation Alpha who are stepping into the world—and bringing with them a new set of financial challenges.

Who Are Gen Z and Gen Alpha?

Gen Z, also called “Zoomers,” includes those born between 1997 and 2012. They’re currently between 9 and 24 years old, making up nearly 68 million people in the U.S. Generation Alpha follows, with children born starting in 2012 and expected to continue through at least 2025. This youngest generation is already more than 48 million strong in the U.S. alone.

Here’s a quick generational breakdown in terms of current U.S. population:

  • Baby Boomers (Ages 57–75): ~71.6 million

  • Gen X (Ages 41–56): ~65.2 million

  • Millennials (Ages 25–40): ~72.1 million

  • Gen Z (Ages 9–24): ~68 million

  • Gen Alpha (Born 2012 onward): ~48 million

Influence Is Everything

Millennials—many of whom are now parents—once led the charge in digital culture. But their kids are the ones shaping the future of consumer behavior. A recent survey shows that 37% of parents say their children ask for toys or gadgets because their friends have them. Another 22% say online influencers play a major role in what their kids want.

This early exposure to digital marketing and peer influence only underscores the importance of equipping kids with solid financial knowledge from an early age.

Financial Stress Starts Young

Financial anxiety isn’t waiting until adulthood to take hold. A study by Junior Achievement USA and Citizens Bank found that 54% of teens worry about how they’ll finance their future. Rising tuition costs are a major concern—almost 70% said those expenses have changed their post-high school plans.

One possible reason? A lack of financial education. More than 40% of teens say they haven’t taken a financial literacy class in school. Nearly as many believe that simply understanding how student loans work would help ease their concerns.

As David Beckerman of David Lerner Associates puts it, “Gaining a better understanding of financial basics and developing good fiscal habits are the best way to stay in control of your money and financial future.”

Tools to Build Financial Confidence

The good news is there are more resources than ever to help parents, teachers, and teens improve financial literacy. Here are a few accessible platforms and tools:

  • NerdWallet: Offers easy-to-understand guides, calculators, and articles covering everything from budgeting and student loans to investing and credit cards.

  • Greenlight: A debit card and app for kids that lets parents manage spending, set savings goals, and even automate allowances. It’s a hands-on way to teach money management.

  • Cash App: While primarily used for peer-to-peer payments, Cash App also includes features like a debit card, savings options, and even investment tools that can introduce older teens to basic banking and finance.

  • Khan Academy: Provides free courses and videos on personal finance, economics, and money basics—great for students and educators alike.

  • Junior Achievement: Offers in-school programs and digital content designed to teach financial literacy, entrepreneurship, and career readiness.

The Bottom Line

Financial literacy isn’t just about knowing how to balance a checkbook—it’s about building a mindset that helps young people feel empowered to make smart, informed decisions. And while schools and institutions may lag behind, parents and mentors have the tools today to help bridge the gap.

Start early. Stay consistent. And don’t underestimate how powerful a little financial education can be in shaping a confident, capable next generation.

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